If you’re writing for the web, you’re writing for responsive design. Or you soon will be. In this article, we offer 3 main tips to get your content working well on a range of screen sizes and orientations. Write in plain English. Pay careful attention to content design. And publish web pages, not documents!
A discussion of how to write long text alternatives for charts and graphs, maps and plans, infographics, diagrams and technical drawings. Detailed examples are included.
In this article, we look at the role of long descriptions for images, and why and how to use them.
Here are 3 tools I recommend. They’re free and simple to use. And they’ll help you write better content for your organisation’s website, intranet or blog.
Want clean, healthy web content? Then you’ll need to protect it from 3 common diseases found all over the web. These diseases are highly contagious: if some of your content suffers, it tends to infect the rest. Style guides offer little defence. Many web writers copy their colleagues, unwittingly passing on the infection.
Many organisations are still stuck on PDFs. Systems to help us create and manage information more flexibly exist. We’re just not using them. Perhaps we don’t realise why we should. We see the cost of change, but we’re blissfully unaware of the cost of locking up content in PDFs.
Global Accessibility Awareness Day aims to get people talking, thinking and learning about digital accessibility. To mark the occasion this year, we’ve created a set of haiku. They’re aimed at web writers and based on the Web Content Accessibility Guidelines.
Sometimes it’s hard to decide when an image is ‘purely decorative’. Web writers might be unsure about what to do in some cases, while web content managers want to achieve a consistent approach. In this article, we discuss some examples of images that divide opinion and argue that blank text alternatives are usually best.
Washing machines come in two basic types: top-loaders and front-loaders. This can present a dilemma for washing machine buyers, who have to make a choice. But for web writers, it’s a bonus. We can—and should—top-load and front-load to clean up our content.
Some common problems arise when organisations use a distributed publishing model for their website or intranet. In this article, I outline 9 ways you can start managing these problems.
Distributed publishing can pose significant challenges that affect the quality of your content. In this article, we’ll look at some of these challenges.
PDF is rarely chosen because it’s been assessed as the best format for the content. We need to reduce the amount we’re publishing.
Scientists often write web content, but they can find it hard to avoid ‘scientese’. This article presents tips from science journal style guides to help scientists and others write more readable science for the web.
Do you or your colleagues have problems knowing where to start when writing for your organisation’s website? Or do you find it hard dealing with different opinions about what you should write or who you’re writing it for? User story cards can help. They’re an easy way to do a little planning to help guide your writing.
If you want quality online content, you need to do more than a content audit. You need to understand the people and political issues and how to deal with them.